Linguista — Building a Brand That Reflects the Business Today

Linguista had outgrown its previous identity. As the company matured into a strategic education partner for schools and municipalities, the brand needed to communicate greater clarity, trust, and confidence.

I developed the rebrand end-to-end — from insight work, research, and workshops to strategy, positioning, brand platform, visual identity, UX, and web design.

The result is a more confident, cohesive, and future-facing brand that balances professionalism with warmth and accessibility, designed to support Linguista’s continued growth and strengthen trust across every touchpoint.

For reference, this is the current profile (the new one will launch during 2026):